PSA Education by PSA Security Network is dedicated to providing systems integrators with the necessary training to be successful in business, service, system design, installation and deployment. The PSA Security Network® and PSA®-TEC is proud to bring you an inclusive seminar at ISC East.
Wednesday, November 20, 2013
- 10:00 AM – 11:00 AM
Selling Return on Security Investment Effectively
Location: Hall 1A, Room 1A08
This seminar is for anyone who must sell security products or services in today’s new convergence market. It is also for security and/or IT department heads who must sell a convergent security solution to upper management.
Session will explore industry trends, convergence issues, design considerations and required resources to effectively and profitably grow revenue opportunities.
Learn the “how-to” on selling the elusive concept of value to customers, prospects or upper management and inter-department heads as defined by circumstance, this seminar offers guidance to drive top-line revenue growth by focusing on delivering VALUE from products or services.
Paul Boucherle will teach Return on Security Investment (ROSI) principles. As well as explore several advanced techniques in verifying and classifying information gathered, asking better questions, mapping organizational dynamics, enhancing listening skills and polishing presentation skills; all with a goal of defining ROSI.
- Discuss industry trends
- Identify convergence issues
- Discover required resources to effectively and profitably grow revenue opportunities