"Security Week" A Success; Robust Exhibitor Renewals for 2012
Contact: Beth Blake
FOR IMMEDIATE RELEASE
(NORWALK, CONN Nov. 18) - - - ISC Solutions 2011 delivered a solid audience of security professionals with the highest percentage identifying themselves as End-Users at nearly 47%. The next highest percentage of attendee identified themselves as Dealer/Installer at 43%. These figures indicate that ISC Solutions satisfies a growing need for the end-user security professional while providing consistent value for dealers/installers. Actual attendance numbers remain flat from last year, despite the results of a recent unexpected snow storm in the Northeast and fewer show floor hours. ISC Solutions opened at 12 Noon on Nov. 1 to allow ample opportunity for participants to make their way to the Javits Convention Center.
ISC Solutions was the anchor event for Security Week 2011 which encompassed "Securing New Ground" (a conference for high-level security professionals that focus on the business of security); The Security 500 Conference and Recognition Dinner (a leading executive conference on managing and measuring the value of the security function within organizations) and the Security Week Gala, presented by SIA and InterPort Police.
"SIA members are telling us that ISC Solutions delivered on its promise of good value and opportunity," said Don Erickson, CEO of SIA. "We believe that ISC Solutions offers our members a unique fourth quarter opportunity to reach a robust audience of their existing and prospective customers. This is accomplished by our strong and valued relationship with the ISC event team to build upon this clear success. We are currently looking at 2012's ISC West and ISC Solutions events and with shared insight with the ISC team; we are eager to help maximize the value of these events and present new and exciting business building opportunities for our members."
Over 250 companies brought product/technology solutions to capture the purchasing and sourcing needs of the full security distribution channel at ISC Solutions.
"Anecdotal post-show research revealed encouraging customer satisfaction scores for ISC Solutions," explained Ed Several, Sr. VP and General Manager of the ISC portfolio of events. "We capture a variety of metrics to determine what worked well and what we need to work on for next year. Our continuing valuable partnership with SIA provides us with industry insight that enables us to move quickly on improvements to make each event better than the last one."
ISC Solutions (Oct. 31 - Nov. 1, 2012, Jacob Javits Convention Center); Interactive Conference and Event for Northeast security professionals.
Security Industry Association (SIA):
The Security Industry Association is the leading trade group for businesses in the electronic and physical security market. SIA protects and advances its members' interests by advocating pro-industry policies and legislation on Capitol Hill and throughout the 50 states; producing cutting-edge global market research; creating open industry standards that enable integration; advancing industry professionalism through education and training; opening global market opportunities; and providing sole sponsorship of the ISC Events, the world's largest security trade shows and conferences.